Daughter of the wild
A San Marcos Native, Indigenous, woman-owned business, Daughter of the Wild offers unique, handcrafted gemstone jewelry, succulent arrangements, vintage treasures & plants.
THE LOGO
Nikkye, the maker behind Daughter of the Wild, is heavily inspired by Art Nouveau and her inventory of items reflect this inspiration. The hand drawn shapes, plants & typography from this art movement were referenced when building the logo. To communicate "wild", the plants grow in and around the letter-forms while also creating the structure of the mark.
SOCIAL MEDIA GRAPHICS
We focused mainly on marketing Daughter of the Wild's local markets as they were in the midst of finding the perfect fit for their brick & mortar shop, until of course it was time to invite the community to the grand opening! Nikkye picked the theme for each graphic, keeping the energy very cute and funky. With the use of hand-crafted, art nouveau inspired frames, illustration, animal friends & seasonal elements, these eye-catching graphics lured plant & crystal loving folks far and wide to Daughter of the Wild to find their next best treasure.
BRAND PHOTOGRAPHY
